BOYNE.com

boynecomAfter six years BOYNE.com finally received a makeover – a monumental task in a few ways. Up until recently, the full weight of the BOYNE brand had been  omnipresent in just about all communication – both online and off. With the new site, all resorts are now fully expressed in their own individual brands. We also migrated to a new CMS which  brings its own unique challenges. For this project I handled the creative direction and managed the CMS implementation and content migration. We had the core development done out-of-house, but looking back on it, I don’t think it was any faster…